AN ELECTRIC car which is replicating Britain’s own version of the world famous 2,500-mile journey along America’s Route 66 paid a visit to the Transport Museum on its way through the city.
‘Route 57’ marks the first time that an electric car has made a bucket list road trip – taking in 57 must-see destinations across England, Wales, Scotland, Northern Ireland and Ireland.
Designed as the UK and Ireland’s answer to Route 66 by Jurys Inn Hotels – who are supplying driver Jess Shanahan with accommodation along the way – the trip will be completed in a KIA Soul EV.
As well as promoting local tourism, the campaign’s use of an electric vehicle seeks to challenge the common myths around electric cars.
A survey revealed that the ‘range’ of an electric vehicle is the top reason as to why people are not buying electric cars.
The Route 57 campaign aims to show that these perceptions do not match reality with today’s green car technology, and that an electric car can drive more than 2,580 miles across four countries.
A Route 57 spokesman said: “Quite a few people have talked about the campaign and the road trip will take in the main attractions across five countries.
“We launched the route last year and the campaign has been incredibly successful so far – we want to prove that driving an electric car in the UK is possible with all the charging points available.”
To follow the progress of Route 57, visit www.route57.org.uk or search for #Route57
